Sr. Product Manager (Incentives and Variable Marketing)

Sr. Product Manager (Incentives and Variable Marketing)

Employer: Ford Motor Company. We made history and now we work to transform the future – for our customers, our communities and our families. You'll see your work on the road every day, helping people move freely and pursue their dreams. At Ford, you can build more than vehicles. Come build what matters. Enterprise Technology plays a critical part in shaping the future of mobility. If you’re looking for the chance to leverage advanced technology to redefine the transportation landscape, enhance the customer experience and improve people’s lives, this is the opportunity for you. Join us and challenge your IT expertise and analytical skills to help create vehicles that are as smart as you are. In this position... The Dealer Tools Product team is seeking a Senior Product Manager to lead the modernization of the Variable Marketing & Incentives AI platform and its supporting toolset. This role is responsible for shaping product strategy from early discovery and journey mapping through roadmap development and delivery execution. The ideal candidate will partner closely with business stakeholders, dealers, engineering, and cross-functional teams to identify opportunities, define solutions, and drive end-to-end execution across a complex, high-impact product domain . Although this is classified as a remote position, candidates who are in commuting distance to a Ford hub location may be required to be onsite four or more days per week. We also have a strong preference for those living in eastern or central time zones. What you'll do... - Traditional Digital Agile based Product Development leading teams through value delivery and planning in a Sprint based methodology alongside AI tools to boost productivity. - Lead discovery and journey-mapping efforts to identify pain points, opportunities, and priorities across the retail and commercial incentives experience. - Partner with stakeholders and dealers to understand business challenges, operational friction points, and unmet ne